Hankyu, Osaka

STELLA MCCARTNEY X STAN SMITH / AW 2019

Colourful, sustainably produced hoops of knitwear from the collection were enlarged to frame the iconic AW19 accessories which included the Stan Smith, vegetarian leather and non-animal-based glue trainers in the windows at Hankyu, Tokyo. The hoops were a nod to the importance of producing every fibre sustainably. The campaign images and footage create a backdrop that ties together to bind the the narrative of the season.